Finally, a one stop shop for relevant information on lead generation metrics.
ExperiGenExperts has teamed up with Mac McIntosh, a leading business development consultant, to provide lead generation benchmarking for sales and marketing executives. In today’s tight economy, companies are looking to get the most bang for the buck. They are looking at ROI and process improvement across the board.
We will start by looking at the overall interaction between sales, marketing, and business development. From there, we will focus on key findings and begin to look at specific areas. By the end of our benchmark program you will have a well-oiled lead generation machine.
2009 B2B Lead Generation Benchmark Study is now available for purchase.
